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      Thursday, August 28, 2008     
 
 
     
  Pricing a Practice  
     
  By Yvonne Mart Fox  
  Published on March 10, 2008  
     
    |   [ Email ] - [ Print ]  
 
 
 

A physician hired me to help him buy the practice of the physician who had inspired him, since his childhood, to become a doctor.

I knew the seller slightly. He was an officer in the state medical association and highly respected.

We met at the seller’s office. It was very cordial until the seller presented us with the asking price, $250,000. The equipment was minimal and old, the office lease wasn’t assumable, the receivables weren’t included and the profit never reached $250,000 in any year. The practice didn’t warrant that amount. We decided to meet again in a few days.

My rules regarding the price of a practice are, the floor is what it would cost to set up a similar office and the ceiling is the current year’s net.

My client and I were discussing our strategy and trying to figure out where the number came from. Suddenly it hit me. The seller must have taken a huge loss in the stock market and needed that money to replace his retirement fund.

Sure enough, the next time we all met, the seller confessed. That is exactly what happened. I gently explained, no matter how much my client respected the seller, he could not make a living if he bought the practice at that price. We declined the deal.

The older physician never did sell his practice.

Lesson: The price of a practice can’t be based only on the seller’s needs and certainly not on his mistakes.

 
     
 
 
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  About Yvonne Mart Fox  
     
  Ms. Fox, a practice management consultant since 1978, specializes in startup practices, advising physicians who are joining, buying, selling, or merging a practice, wanting to increase income and practice efficiency or looking for a partner. She analyzes existing practices with up to four physicians and helps doctors build their practices. She has worked with over 750 physicians in all specialties nationwide. Ms. Fox has written more than 200 articles and columns on practice management and three books, How to Manage the Business Called Private Practice: What They Didn't Teach You in Medical School, How to Start a Private Practice: A Compilation of Reprints and How to Join, Buy or Merge a Physician's Practice. She invites question or comments at her web site, www.yvonnemartfox.com.  
     
 
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